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Ring Road Cars

Affiliate & partner program

Partner with Ring Road Cars — apply to the pilot for sending travelers to an honest Icelandic rental

We’re an independent, owner-run Icelandic rental, operating since 2014 and now under the Ring Road Cars name, with one mission: transparent car rental for the Ring Road, with key fees and possible later charges shown before you book. If your audience is planning an Iceland trip, we’d love to work with you.

How it works

  1. Apply

    Fill out the form below. We review every application within 2 business days and confirm your personal tracking link.

  2. Share your link

    Drop it in your blog posts, video descriptions, or guest recommendations. We provide ready-made banners too.

  3. Earn up to 5% per booking

    Up to 5% on the vehicle price, with a 30-day cookie. Paid by bank transfer from €350 — final terms in your welcome email.

What you get

Up to 5% commission

On the vehicle rental price of every qualifying booking — confirmed before you start.

30-day tracking cookie

First-click attribution — your visitor can book up to 30 days after clicking and you still earn.

Paid from €350

Bank transfer once your balance reaches €350 — method and schedule in your agreement.

Ready-made banners & links

We give you banner images in standard sizes and a personal tracking link — nothing to configure.

Dedicated contact

Email our partner contact directly. No ticket queues — we’re a small team and we reply fast.

Who it’s for

If your audience plans Iceland trips, there’s a natural fit.

Travel bloggers

Articles, itineraries, Ring Road guides

YouTubers & creators

Video travel diaries, Iceland vlogs

Travel agencies

Tour operators and destination specialists

Guesthouses & hotels

Hosts who help guests plan their drive

Why your audience will thank you

Recommending the wrong rental ruins a trip. Here’s what makes Ring Road Cars easy to stand behind honestly:

  • Transparent risk summary — The quote shows rental, cover, road-use charge, card hold, exclusions, and possible later charges before payment.
  • Route-fit guidance — We help travelers pick the right vehicle for their itinerary — the paved Ring Road, F-roads, or winter driving.
  • Evidence-first damage handling — At pickup the renter walks around the car with us and gets our photos and 360° video. New damage is charged at the actual repair cost, with the photos and the invoice or estimate sent first — and an independent assessment, if requested, binds us.
  • Keflavík Airport pickup included — Pickup and return at KEF are included during opening hours: 04:00–20:00 every day, public holidays included, except 24 and 31 December (04:00–12:00) and 25 December and 1 January (closed). Outside them, pickup and return are available on request, agreed in advance: €75 per pickup and €75 per return, shuttle included, or €150 after 12:00 on 24 and 31 December. Details are confirmed before travel.
  • Independent, local, owner-run — We’re not a global chain. Recommending us supports a small Icelandic business — a story your audience will appreciate.

Apply to join

Free to join. We review every application individually and reply within 2 business days.

Frequently asked questions

How and when do I get paid?
By bank transfer, once your balance reaches €350. The payout schedule is confirmed in your partner agreement.
What counts as a confirmed booking?
A completed, paid rental booked through your link within the 30-day tracking window. Cancellations, no-shows and unpaid bookings don't qualify, and commission is on the vehicle rental price only (not cover, extras, or the road-use charge). We ask that you disclose your affiliate relationship to your audience.
Who can join the program?
Anyone who can genuinely recommend us to people planning an Iceland trip: travel bloggers, video creators, travel agencies, tour operators, and guesthouses or hotels that interact with guests before they arrive. We're a small, owner-run company, so we review each application individually and prioritize quality over quantity.
What is the commission rate?
Our pilot pays up to 5% commission on the vehicle rental price of each qualifying booking — the car itself; cover, extras and the road-use charge are excluded. Your exact rate is confirmed in your welcome email before you promote us.
How long does the tracking cookie last?
30 days, first-click attribution: if your visitor books within 30 days of clicking your link, the booking is credited to you.
What marketing materials do you provide?
We'll give you a personal tracking link, ready-made banner images in standard sizes, and a short honest description of Ring Road Cars you can adapt. We don't do fake five-star claims — your audience will trust you more for recommending a brand that's genuinely transparent.

Still have questions? Email us directly — we reply fast.